We are looking for a visionary Social Media Manager with experience in organic social growth strategy. In this role, you will help set the vision for and execute our social media presence, crafting strategies that drive meaningful engagement and position Shark Home as a leader in digital storytelling. You will be instrumental in shaping the brand’s identity, leveraging organic platforms, influencers, and creators to make us one of the most talked about brands on social media.

Key Responsibilities:

Organic Social Media Growth

• Develop and oversee a sophisticated organic social media strategy designed to grow and engage our audience across platforms
• Serve as the in-house expert on organic social trends and influencers, identifying emerging opportunities to stay ahead of competitors
• Partner with creative teams to produce high-impact, platform-specific content that drives engagement and fosters community
• Establish benchmarks for success, leveraging analytics and insights to inform ongoing strategy and performance improvements
• Monitor evolving platform algorithms, trends, and best practices, ensuring the brand remains agile and innovative

Cross-Functional Collaboration and Leadership

• Collaborate closely with leadership across Marketing, Analytics, PR, Product, and Creative teams to integrate social strategies into broader marketing initiatives
• Partner with other social media managers and content creators to craft posts, fostering a culture of innovation and excellence
• Mentor community managers and guide them on maintaining the brand voice and social media best practices
• Champion a data-informed culture, aligning key stakeholders on KPIs, results, and opportunities for growth
• Assist influencer managers and agencies with campaigns as needed

Qualifications:

• 5-7 years of experience in social media, influencer marketing, or digital strategy
• Deep expertise in organic social media strategies, platform algorithms, and content trends
• Strong analytical mindset with experience using tools like Hootsuite, Google Analytics, and influencer marketing platforms like CreatorIQ
• Outstanding communication and presentation skills, with the ability to influence and align senior stakeholders
• Experience in CPG organizations and/or agencies preferred
• Familiarity with paid social and influencer strategy preferred

This role will be in our Needham, MA 3x a week on site 

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.  

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. 

Learn more about us:  
Life At SharkNinja  
Outrageously Extraordinary   SharkNinja's Candidate Privacy Notice can be found here: https://www.sharkninja.com/candidate-privacy-notice/ 

For candidates based in China, please visit: https://sharkninja.com/candidate-privacy-notice/china/

For candidates based in Vietnam, please visit: https://www.sharkninja.com/candidate-privacy-notice/vietnam/

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com